Digital marketing continually evolves. The company you hired may be using old tactics — which, isn't their fault. They're following what has worked well for others.
It's not about the best marketing tactics for your company — it's about the best marketing tactics for your client. And that small shift in your marketing can help to increase revenue by 40%.
You hate unnecessary meetings and so do we! During check-ins, we'll share with you our optimization techniques. It all start with a content framework — where we plan out what every sentence on your site needs to say.
See the framework for this page
What drew me into this style of marketing is the personalization behind it. We don't make it about a "group" of people — it's about understanding the needs of a specific individual.
I want to help companies look at the person behind the sale, not just the numbers. To know your target customer is named Mike. He's divorced with 2 kids and has been running his own company for the last 2 years. THAT level of specificity.
When you get this in-depth, you start to understand their fears. Their objections, their family, their community — and truly why they want to invest in your solution.
Joe Martin, Founder
Fantastic! We'll work great with them. You work with us on strategy & direction, we'll help them focus on execution and getting the most out of them.
For us, it's all about our process. And for 14 years we've continued to refine that process, learning to be more efficient with every project.
It will. What your website says is more important than how it looks. Let's update your site with improved messaging now, great design later.
Everything we learn about technology shows that it's trending towards more personalization.
This doesn't mean simply putting someone's name at the top of an email. It means personalizing the experience based on their intent, actions, and knowledge level.
It's incredible what happens when you start trying to help one person make a purchase, instead of forcefully selling to a group of people.
Schedule a discovery meeting today and get added to our list for this June. Tell us about the business and we'll let you know if we're the right team to help you.